Twitter

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Twitter Ads

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Mobile Web

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Mobile App

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Desktop

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Promoted Video Card

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*A full width call-to-action will appear below your ad’s photo or video, embedded with a hyperlink to your chosen URL. If you do not choose your own call-to-action, the default will be Learn More and go to your landing page.

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Dimensions	Aspect Ratio	Video Time	Character Limits	File Formats
1080×1080 pixels	16:9	Max time 2 minutes and 20 seconds	116 Characters, Title (under video) 70 characters, Description under video 200 characters	MP4 or MOV

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Video codec recommendation: H264, Baseline, Main, or High profile with a 4:2:0 color space.
Frame rate recommendation: 29.97 FPS or 30 FPS. A higher frame rate is acceptable. If the available video has a lower frame rate, avoid trying to upsample.
Video bitrate recommendation: 6,000 – 10,000K for 1080p. 5,000k – 8,000k for 720p

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Website Cards

Dimensions	Aspect Ratio	Character Limits	Image Formats
800×418 pixels for 1.91:1 aspect ratio, 800×800 pixels for 1:1 aspect ratio	1.91:1 or 1:1	116	JPG & PNG

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Website title length:70 characters.
Depending on current device and app settings, the description may be truncated.
While the max length is 70 characters, 50 characters is heavily suggested to avoid this issue.

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Questions?

Please reach out to your sales rep or contact us at one of the options below.[accordion open=”0″]
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800-633-5953

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[accordion-item title=”Submit a Form”]

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