Your target audience is comprised of the people who could benefit most from the products or services you sell. Because of that, it’s important to understand exactly who they are and what they look for in your business. Without a clear understanding of your target audience, your marketing and selling efforts might not be as effective as they could be. But in order to perform a thorough analysis of your audience, it’s good to know how to research them and why it’s important to do so.
Customer feedback is essential for a strong business. Whether it’s for broader market research or evaluating recent customer experiences, surveys…
