Articles
Adapting Your Driver Recruiting to the Coronavirus
Something that trucking has always had going for it is, America (and most of the world for that matter) runs on trucking. Even at a time where up to 3
The Power of Mobile-First Recruiting
Smartphones are everywhere these days. Don’t believe me? Look around you. How many people are using their smartphones right now? How many have smartphones on their desks or in their
16 Common Mistakes That Stifle Your Recruiting (Part 2 of 2)
When focused on the whirlwind of trying to hire drivers, it can be tough to pinpoint the mistakes that are getting in the way of your recruiting process. In our
Flipping the Recruiting Funnel – Average Lifetime Value
In the introduction to this recruiting funnel series, I briefly touched on what the marketing/sales funnel is and how it relates to your recruiting. As we move forward I will
How to Stay on Top of the Shrinking Driver Pool
This year, a concern has been raised in the driver recruiting world and it’s bringing up very specific questions, many of which we’ve heard from our clients. Why is cost-per-hire
What is the Right Number of Recruiters for Your Fleet?
What is the right number of driver recruiters? Is there such a thing? Fleets struggle everyday with this question. We all know that the truckers themselves are the lifeblood of
Driver Recruiting: Quantity vs. Quality of Leads
What numbers matter most to you when it comes to your truck driver recruiting? Everyone is scrambling to get an edge on the competition. Generating driver leads is a major
Is Your Social Media Advertising Reaching Drivers?
The list of social media platforms is constantly growing. The popularity and usage of each platform on that list is constantly growing. The number of drivers who fit your hiring
Are Your Driver Recruiters Missing Opportunities?
Fleets are constantly looking for ways to garner new quality leads. No matter how successful fleets are at acquiring leads, what they do with those leads and how they handle
