Mistakes Your Driver Recruiters Need to Avoid (Part 1)
Sometimes it can be extremely difficult to pinpoint exactly what the best thing to say is or what approach recruiters should take. In fact, it’s often easier to start by looking at the things you need to avoid. And that’s exactly what we’ll be doing over the course of the next few weeks with our […]
Your Lead Attribution Has Been Weighed, Measured…and Found Wanting
Do you know where your driver leads are coming from? Being able to accurately track data and measure exactly where your leads are coming from allows you to pursue and hire more QUALITY drivers. In today’s video we’ll cover some of the most common attribution models used to track leads today. Listen to the Audio […]
How to Hire Quality Drivers
Don’t make the mistake many fleets make by thinking more leads automatically means more hires. Your recruiting needs to be more than just about numbers. It needs to be about QUALITY. Find the best drivers for your needs. Watch today’s video to find out more! Listen to the Audio Version
Stop Letting Your Driver Leads Go Cold
If you fail to convert your leads into hires, you are never going to be able to reach your recruiting goals. If you are struggling to get the hires you are after are you falling short because you have a lack of leads, or are you failing to convert leads you’ve already generated? Stop letting […]
Debunking the December Truck Driver Recruiting Myth
Most in the truck driver recruiting business seem to operate under the assumption that as the year winds down, so does recruiting. For years we have heard about the December recruiting drought. So, we decided to take a look at the data and see if there was anything to it. And what we found may […]
Recruiting Truck Drivers on Mobile Devices
In today’s world to stay competitive your truck driver recruiting needs to be mobile-friendly. The era when mobile-friendliness was simply an option to consider adding to your truck driver recruiting is over. So what steps do you need to take to make sure your recruiting efforts are optimized to reach drivers on mobile devices? That’s […]
Why Aren’t Your Truck Driver Recruiting Landing Pages Generating More Leads?
Many fleets, perhaps yours included, aren’t getting the conversions they expect out of their recruiting landing pages. So, what’s the problem? They’re getting the traffic. Drivers are making it to the landing page, but for some reason they just aren’t taking the next step. What’s the problem? That’s exactly what we’re going to talk about […]
Facebook and Your Truck Driver Recruiting Strategy
With veteran drivers retiring and the industry continuing to grow, fleets need drivers now more than ever. Which means drivers are in extremely high demand. Where are these drivers? Like everyone else, they’re on Facebook.
3 Ways to Build a More Efficient Truck Driver Recruiting Budget
We often talk about ways to improve your recruiting campaigns or how to get the most out of your campaign spend. One thing that tends to get less attention is the overall spend itself. Your recruiting budget.Over the years, we’ve come to find that if your driver recruiting budget is falling short and you aren’t […]
Driver Lead Quality vs. Quantity
In the world of truck driver recruiting everyone is scrambling trying to gain an edge. Many fleets have come to settle on the idea that the more leads they can generate the better off they are. But is that really true? Are all leads created equal? Today, Ikikima will take a look at the subject […]
