How to Effectively Target Truck Drivers
[acf field=”embed_code”] Keeping your trucks on the road with the drivers you need is a difficult task. The driver pool of quality drivers is limited and every time a competing fleet hires a driver that limited pool becomes even smaller. How can you keep from falling behind? Today’s video will cover a few ways to […]
5 Characteristics of Successful Truck Driver Recruiting
As the competition continues to ramp up for quality drivers, fleets and their recruiting partners will need to be efficient and effective to successfully land the drivers they need. But what does that mean? What does an effective and efficient recruiting strategy look like and what does it entail?
3 Stats About Contractor Social Media Usage
Social media is a massive community of people. And even the most conservative estimates show that over 2 billion people use social media regularly. That means over 25% of all human beings use social media. Mind blown, huh? Ok, so those are big numbers. But what about your audience of contractors? I mean, there are […]
The Top 4 Channels for Distributing Your Driver Recruiting Content
In today’s driver recruiting marketplace, fleets need drivers and they need them now. It’s a tough marketplace, but you already know that. What you want to know is where can you find a competitive edge. One underutilized tools, for driver recruiters is content marketing. It’s one of the best ways for fleets to engage drivers […]
Grayson joins Equipment World as equipment and technology editor
TUSCALOOSA, Ala., (June 2012) – Randall Reilly has named Wayne Grayson to the editorial staff of Equipment World magazine. Grayson, who comes to Equipment World from The Tuscaloosa News, will serve as the magazine’s Equipment Editor. After graduating from the University of Alabama in 2009, Grayson worked at The Tuscaloosa News, Tuscaloosa, Ala., writing a […]
