“Do what you can, with what you have, where you are.” — Theodore Roosevelt With very little notice due to…
Smartphones are everywhere these days. Don’t believe me? Look around you. How many people are using their smartphones right now?…
Over the past several years, the world of digital marketing has grown by leaps and bounds. The available advanced targeting…
The competition between fleets over qualified drivers can be fierce. Fleets have tried everything from sign-on bonuses, higher pay rates,…
In How to Successfully Market to the Coming Generations (Part 1 of 2) we discussed how social media and native…
While not the biggest segment of the truck driver population, owner-operators can be an attractive option for fleets to pursue….
As email marketers, we’re used to dealing with all the moving parts of getting the perfect email sent out. Email…
Whether you’re in construction, trucking, or basically any other competitive business milieu, marketing is important. We all know that. Except,…
When it comes to communication, it pays to personalize. Whether your aim is to generate more leads, increase your social…
[box] This guest post comes to us courtesy of Alexa Lemzy, a customer service expert and content editor at TextMagic….
Contrary to what you might have heard, or perhaps wished, email’s not dead. There’s even a website to prove it!…
HELLO. I AM A ROBOT. WOULD YOU LIKE TO PURCHASE MY SERVICES. This is what most sales pitches sound like…