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Are You Ready for the Google Ads Partnership Program Changes?

December 2, 2020

Google Ads changes their Partnership Program, making membership more competitive (and you better make sure you play by their rules)….

4 things you need to know about SEO

March 4, 2020

If you are wondering why your website isn’t generating leads like it used to, it may be because you are…

How to create compelling customer testimonial videos

February 28, 2020

Like nearly 95% of all shoppers, I seldom make a purchase without consulting online reviews and asking peers about their…

Stop Wasting Offline Data – VIDEO

December 18, 2019

Whether you know it or not, you have an abundance of data about your customers. It can be a major…

Driver Lead Quality vs. Quantity

October 9, 2019

In the world of truck driver recruiting everyone is scrambling trying to gain an edge. Many fleets have come to…

The Importance of Being Mobile-First – VIDEO

September 18, 2019

Why is making sure you are mobile friendly so important today? Ever since mobile Google searches began to overtake desktop…

Digital Marketing Hypertargeting – VIDEO

September 4, 2019

The more specific and targeted you are, the greater your chances of converting a prospect to a customer. Knowing the…

How to Effectively Target Truck Drivers

July 31, 2019

Keeping your trucks on the road with the drivers you need is a difficult task. The driver pool of quality…

Defining the Right Driver

July 16, 2019

Listen to the article: Efficient recruiting starts with finding the right drivers for your fleet. That seems like an obvious…

How to Create Stand-out Ad Creative (Part 2)

June 12, 2019

Listen to the article: [box] Consulted with Kim Walker, the senior manager of client services here at Randall-Reilly, for extensive…

How to Create Stand-out Ad Creative (Part 1)

May 30, 2019

[box] Consulted with Kim Walker, the senior manager of client services here at Randall-Reilly, for extensive information on the following…

Fundamental Truths of Marketing

May 21, 2019

Listen to the article: Marketing is constantly evolving. And with every new technological breakthrough comes new ways to target and…