Does Lead Attribution Really Matter?
When it comes to getting the most out of your driver recruiting campaigns, lead attribution can be a vital part of the equation. We recently spoke about several of the different kinds of attribution models available to you. If you missed that one or just want a quick refresher, you can find that video here. […]
How Do You Know if Your Driver Recruiting Campaigns Are Working?
You put a lot of time, effort, and money into your driver recruiting campaigns. So, how do you know if your campaigns are actually working and your spend is being put to good use? It all starts with data. Randall-Reilly has developed two tools, Campaign Hub and Lead Match, designed to give you fast, easy, […]
