The Four Principles of Marketing | Digging Deeper
Dave welcomes his all-time favorite guest for a very special edition of Digging Deeper. He and his mystery guest (watch to find out who it is) will cover the core principles of marketing, and go over how they can be applied to driver recruiting.
Weekly Driver Recruiting Report – June 8, 2022
The Weekly Report brings you updated data on recruiting metrics including click, search, and spot rates, plus a new story of the week. This week’s story – The ATA urges Washington D.C. to take action.
Weekly Driver Recruiting Report – June 1, 2022
The Weekly Report brings you updated data on recruiting metrics including click, search, and spot rates, plus a new story of the week. This week’s story – Used truck prices continue to slide, but older trucks show some pricing relief.
Weekly Driver Recruiting Report – May 25, 2022
The Weekly Report brings you updated data on recruiting metrics including click, search, and spot rates, plus a new story of the week. This week’s story – TikTok is for more than silly dancing and lip syncing.
Weekly Driver Recruiting Report – May 18, 2022
The Weekly Report brings you updated data on recruiting metrics including click, search, and spot rates, plus a new story of the week. This week’s story – Federal Reserve interest rate hikes could help drive used equipment costs down.
April 2022 – Driver Recruiting Trends
April 2022 Driver Recruiting Trends. The following metrics are sourced from truck driver recruiting campaigns managed by Randall Reilly. Recent trends are detailed below in an effort to review driver employment activity.
Weekly Driver Recruiting Report – May 11, 2022
The Weekly Report brings you updated data on recruiting metrics including click, search, and spot rates, plus a new story of the week. This week’s story – Federal Reserve interest rate hikes could help drive used equipment costs down.
Weekly Driver Recruiting Report – May 4, 2022
The Weekly Report brings you updated data on recruiting metrics including click, search, and spot rates, plus a new story of the week. This week’s story – The freight market is showing signs of strength despite headwinds.
Weekly Driver Recruiting Report – April 27, 2022
The Weekly Report brings you updated data on recruiting metrics including click, search, and spot rates, plus a new story of the week. This week’s story – The FMCSA moves forward and addresses concerns with its Under 21 Pilot Program.
Weekly Driver Recruiting Report – April 20, 2022
The Weekly Report brings you updated data on recruiting metrics including click, search, and spot rates, plus a new story of the week. This week’s story – Despite dire predictions, trucking could be on the road to normalization.