How to Use a White Paper to Attract Drivers to Your Fleet
Your goal—to attract qualified, safe drivers—is one shared by every fleet owner. How can you stand out from the pack? One way is to use an informative, lively, downloadable white paper to attract the type of driver you’d like to hire and to generate valuable leads your team can pursue. If a trucker takes the […]
Will the World End Friday? It Would Without Trucks.
According to the Mayans, this Friday, Dec. 21, 2012, will be the Apocalypse, the complete and final destruction of the world. While the imminent end of the world is dubious at best, one thing is certain: If the nation’s 3 million trucks were to stop running, the world as we know it would grind to […]
Who in Trucking Uses the Internet & Social Media?
When it comes to staying connected in the trucking industry, younger people tend to use the internet frequently. And they tend to use smart phones for purposes other than making phone calls and to use social media – no matter what industry segment they work in. Those are just some of the conclusions drawn from […]