Randall Reilly Team - Randall Reilly

Digging Deeper into Driver Recruiting with Dave | “Lead-to-Hire Part Deuce!”

Dave previously tackled lead-to-hire data with McKensie Worley on the very first episode of Digging Deeper. But it’s such a broad topic he decided to sit down and take a second swipe at it with Aaron Mowery. Together they go over everything that matters and talk about some of the common things they see and where fleets can improve moving forward.

Driver Recruiting Trends – January 2021

The following metrics are sourced from truck driver recruiting campaigns managed by Randall-Reilly. Recent trends are detailed below in an effort to review driver employment activity. In the past 12 months, the network of unique Driver Recruiting Landing Pages maintained by Randall-Reilly were visited by over 2.38 million users. Over 1.88 million unique users visited […]

Listening in with Seth – Episode 2

Seth Becker is back to listen in on another recruiting call. Remember, this is REAL call between a prospective driver and a fleet’s driver recruiter. The voices and names have been altered, but the conversation itself actually transpired. Sit down with Seth as he gives his thoughts on what the recruiter did right, as well […]

Are You Ready for the Google Ads Partnership Program Changes?

[acf field=”embed_code”] Google Ads changes their Partnership Program, making membership more competitive (and you better make sure you play by their rules). Do you like your shiny Google Partner Badge? Awesome. But if you want to keep that badge in 2021 and beyond you better make sure you’re up to speed with the changes Google […]

Listening in with Seth: Episode 1

What happens on a typical driver recruiting call for your fleet? Do you know? It may not be exactly what you had in mind. The best way to find out the answers and to improve on your recruiting is to listen in from time to time. That’s exactly what we’re going to do today. Our […]

Apples to oranges: comparing marketing metrics during the coronavirus pandemic

When an event as drastic as the coronavirus pandemic changes customer behavior, you can no longer compare apples to apples when measuring the success of your marketing. It requires a new approach. Examining your marketing metrics from before and after the start of the pandemic can help you determine how your audience is reacting in […]

Digging Deeper into Driver Recruiting with Dave | “The Currency of Fleet Reputation”

Dave is back with an all-new installment of Digging Deeper into Driver Recruiting. This time he sits down with Randall-Reilly’s Vice President of Sales, Recruiting, Seth Becker. Together they discuss just how important your fleet’s reputation is and how it can play an integral role in the success or failure of your truck driver recruiting efforts.

Digging Deeper into Driver Recruiting with Dave | “How Do You Think About Your Leads?”

In the premiere episode of Digging Deeper with Dave, David sits down to have an in-depth conversation with one of Randall-Reilly’s resident data gurus, Data Analytics Manager, McKensie Worley. McKensie and Dave will discuss what valuable information can be found by really…diving deep into the recruiting data (see what I did there?). So, how do you think about your leads? Are you getting all that can out of them? Check out the conversation and learn more now!

Does Lead Attribution Really Matter?

When it comes to getting the most out of your driver recruiting campaigns, lead attribution can be a vital part of the equation. We recently spoke about several of the different kinds of attribution models available to you. If you missed that one or just want a quick refresher, you can find that video here. […]