Articles
What is the Right Number of Recruiters for Your Fleet?
What is the right number of driver recruiters? Is there such a thing? Fleets struggle everyday with this question. We all know that the truckers themselves are the lifeblood of
Driver Recruiting: Quantity vs. Quality of Leads
What numbers matter most to you when it comes to your truck driver recruiting? Everyone is scrambling to get an edge on the competition. Generating driver leads is a major
Is Your Social Media Advertising Reaching Drivers?
The list of social media platforms is constantly growing. The popularity and usage of each platform on that list is constantly growing. The number of drivers who fit your hiring
Are Your Driver Recruiters Missing Opportunities?
Fleets are constantly looking for ways to garner new quality leads. No matter how successful fleets are at acquiring leads, what they do with those leads and how they handle
Are Your Numbers Lying to You?
There are many options available to fleets and their recruiting partners when it comes to how they approach their recruiting efforts. There are many viable options and approaches available. With
Don’t Let Inefficiency Kill Your Recruiting
The competition between fleets over qualified drivers can be fierce. Fleets have tried everything from sign-on bonuses, higher pay rates, and even more time off the road to try and
Four Common Recruiting Mistakes We See
We work with a broad array of clients to help them generate more driver leads. We helped drive more than 1 million leads last year, in fact. Working with
Getting Recruiting and Marketing In the Same Boat, On the Same Page
In terms of day to day function, recruiting and marketing might seem, at best, like distant cousins. You have your recruiters over here doing their thing, working the phones, poring
Want to Attract More Drivers? Get Driver-Centric
Drive past any company truck on the interstate and you’re likely to see some variation of DRIVERS WANTED. Most trucks also feature a platitude like ‘We Love Our Drivers,’ which
