The Biggest Blindspot in Driver Recruiting | Digging Deeper

You invest in ads. Drivers pick up the phone. But here’s the hidden problem: 70% of those calls never reach a recruiter. 

We call it recruiting’s biggest blind spot—the leak that costs fleets 2–4 hires a month without anyone realizing it. If you’ve ever wondered why your recruiting ROI doesn’t match your ad spend, this is the conversation you can’t miss.