When looking into a new position, candidates have a lot of questions. Company culture, the overall workplace environment, and the team itself are important variable they want to know more about. The bad news is they don’t really want to take your word on any of it. After all, you need a new employee, so in their minds you’ll just say what you need to to get them to sign on the dotted line and work for you. 

The good news, however, is that there is someone on your team they will listen to and believe. Your current staff and employees. That’s why harnessing the power of video featuring your employees can be such a strong tool to help you attract and land that top-tier talent you’re after!