Monthly Driver Recruiting Trends – November 2021

Monthly Driver Recruiting Trends - November 2021

The following metrics are sourced from truck driver recruiting campaigns managed by Randall-Reilly. Recent trends are detailed below in an effort to review driver employment activity.In the past 12 months, the network of unique driver recruiting landing pages maintained by Randall-Reilly was visited by over 5.5 million users. Over 4.5 million unique users visited using […]

6 Losing Strategies for Fleet Growth: Strategy 1

Angry/Stressed man

As we’ve already talked about, the industry is in a crazy place. If you need more information on that topic, check out our first article in that series here. If you want to win, your recruiting needs to be nearly perfect. This new series will show you 6 strategies to avoid if you want any […]

5 ways to make your video marketing strategy shine

Camera recording two men

Video marketing is a major tactic for drawing attention to your brand and engaging prospects. It’s strategically flexible and lets you create content for each stage of the buyer’s journey and even build on existing content that you’ve already produced. The need to up your video marketing game is only increasing: Global internet traffic from […]

Digging Deeper into Driver Recruiting with Dave | “Speed > Cost-per-Lead: The Race to Fill Trucks”

Speed is Greater than Cost-Per-Lead

It seems like every week we see a new freight record being set. Fleets are struggling to keep up with the insane demand right now, which translates into a constant and urgent need for drivers. The problem is too many fleets are stuck in the old mindset of trying to find the cheapest leads. In our current situation, every day you wait around searching for those cheaper leads is another day your truck sits idle and you miss out on moving valuable freight!