Digital | Randall Reilly

Digital

Your Lead Attribution Has Been Weighed, Measured…and Found Wanting

February 5, 2020

Do you know where your driver leads are coming from? Being able to accurately track data and measure exactly where…

Better Targeting & Sales Performance on Facebook

January 23, 2020

The end goal of any e-commerce website is to make sales, right? Well, is your business doing everything it can…

Stop Wasting Offline Data – VIDEO

December 18, 2019

Whether you know it or not, you have an abundance of data about your customers. It can be a major…

Recruiting Truck Drivers on Mobile Devices

December 4, 2019

In today’s world to stay competitive your truck driver recruiting needs to be mobile-friendly. The era when mobile-friendliness was simply…

How to Create Stand-Out Ad Creative (Part 2) – VIDEO

December 2, 2019

In our previous video, How to Create Stand-Out Ad Creative (Part 1) we focused on how to set your marketing…

Why Aren’t Your Truck Driver Recruiting Landing Pages Generating More Leads?

November 20, 2019

Many fleets, perhaps yours included, aren’t getting the conversions they expect out of their recruiting landing pages. So, what’s the…

How to Create Stand-Out Ad Creative (Part 1) – VIDEO

November 14, 2019

In today’s marketplace you are competing not only with other companies like yours, but with companies in other industries whose…

Facebook and Your Truck Driver Recruiting Strategy

November 7, 2019

With veteran drivers retiring and the industry continuing to grow, fleets need drivers now more than ever. Which means drivers…

3 Ways to Use UCC Data to Find Prospects – VIDEO

October 30, 2019

UCC Data is the backbone of our EDA database. But what is UCC data and more importantly, what does that…

3 Ways to Build a More Efficient Truck Driver Recruiting Budget

October 23, 2019

We often talk about ways to improve your recruiting campaigns or how to get the most out of your campaign…

How Seasonality Affects Your Equipment Sales – VIDEO

October 16, 2019

There’s more to selling equipment than finding the right buyers. You can get your ads in front of the people…

The Influence You Did Not Know You Had Over the Buyer’s Journey

October 3, 2019

Listen to the article: Despite how much we marketers want to be a part of every step of a prospect’s…