Building a Driver-Centric Culture
When the focus of recruiting is simply to fill an empty truck, it is easy to overlook the truck driver. A driver becomes nothing more than a number to your fleet when you focus on their capability to deliver a load and ignore their well-being, future at the company, or the state of the environment […]
Technology’s Place in Your Recruiting
Listen to the article: We live in such a technology-driven world that it’s impossible to run your business without it. Think of all your processes: how you capture and manage leads, how you measure results, your ATS, etc. Technology plays a big part in your fleet. There’s also the matter of how you reach drivers. […]
Reducing Driver Orientation No-shows
Listen to the article: You are in the latter stages of the recruiting process. You have captivated a driver’s attention and cultivated that driver’s interest. Conversations over the phone have gone great and the full application has been filled out and submitted. The driver has agreed to attend orientation. All they have to do now […]
Evaluate Your Recruiting with More Than Cost
Listen to the article: If I were to ask you, how is your advertising doing, what would your first instinct be? For a lot of fleets out there the first knee-jerk reaction is to take a look at cost. Far too often fleets fall into the trap of, “Well our CPL and CPH is pretty […]
Understanding Your Lead Velocity
How efficient is your lead-to-hire process? With so many fleets vying for the opportunity to hire the same drivers you are after, it’s important to always be on the lookout for ways to improve your process and get ahead of your competitors. One way, that is not as common as it should be, is to […]
What Can You Learn from Driver Turnover?
Listen to the article: In the end driver recruiting is a numbers game. You need to find the right drivers to fill your empty trucks and get them on the road. The more trucks you have sitting idle, the more money you stand to lose. On the face of it, it wouldn’t seem like getting […]
What Can LeadConnect Do for You?
Listen to the article: I recently wrote an article called Reducing the Friction in Your Recruiting. Throughout the article I discussed various ways you might try to streamline your recruiting process and run more efficiently. Within the article I mentioned a few of the methods Randall-Reilly has developed to help people just like you meet […]
The Power of Mobile-First Recruiting
Smartphones are everywhere these days. Don’t believe me? Look around you. How many people are using their smartphones right now? How many have smartphones on their desks or in their pockets or purses? You may even be reading this article on a smartphone. 77% of Americans own smartphones and that is too big of a […]
Reduce Friction in Your Driver Recruiting
Listen to the article: Driver recruiting is a frustrating business. Drivers are still in very high-demand, which means that you aren’t the only ones who will pursuing them. Many drivers find themselves filling out form after form and having conversation after conversation. Being asked to give the same information time after time is quite frustrating […]
Factoring Generations Into Your Recruiting
How often do you take age into account when building a recruiting strategy? When focusing on getting qualified drivers who meet both your fleet’s requirements and your criteria for an ideal driver, it’s easy to forget that your messaging is reaching different generations. How does this affect your fleet? There are drivers out there who […]
