One Bad Recruiting Call a Day Costs You $13,000 a Month

Ask a recruiting team to picture a bad recruiting call, and they’ll usually describe a fumbled pay question or a driver who got frustrated halfway through the conversation. We went through more than 5,000 recruiting calls to see if that holds true, and we found that “bad” recruiting calls don’t actually look like that. In […]
The Anatomy of a Bad Recruiting Call
What does a bad recruiting call actually look like? We analyzed 5,000 calls to uncover where fleets lose interested drivers—and what they can do about it.