Marketing Trends to Try in 2026

Dave and his guest, Julie Arsenault, will go over what they think will be the hottest marketing trends for the upcoming year.
Adapt & Thrive with Driver Recruiting in 2026 | Recruiting Roundup

As we approach the new year, we take a look ahead to see how trucking fleets can adapt who they target and what they do with their driver recruiting.
Why’s it So Hard to Find and KEEP Drivers? Driver Polling Reveals the Answers | 30 Day Reset

In the final 30 Day Reset of 2025 we get to all the recruiting, freight, and economic data you need to plan for the beginning of 2026. Plus, we talk about some driver polling from TruckersNews.com that reveals what drivers think when it comes to why fleets are struggling to hire and retain drivers.
Cargo Theft Season is Here! | 30 Day Reset
Over the next month or so we expect to see a spike in cargo theft activity. Is there anything you can do to protect yourself? Yup! Watch to find out more.
The Biggest Blindspot in Driver Recruiting | Digging Deeper

You invest in ads. Drivers pick up the phone. But here’s the hidden problem: 70% of those calls never reach a recruiter.
We call it recruiting’s biggest blind spot—the leak that costs fleets 2–4 hires a month without anyone realizing it. If you’ve ever wondered why your recruiting ROI doesn’t match your ad spend, this is the conversation you can’t miss.
Volvo Puts Flagship Truck to the Test | 30 Day Reset

Volvo puts its VNL to the test in the deserts of California and Arizona. Plus we cover all the latest driver recruiting, freight, and economic data for October 2025.
Man Targeting Trucks Found Guilty of Arson | 30 Day Reset

A man targeting Swift Transportation trucks has been found guilty of arson. We’ll dive into the story as well all the latest recruiting and economic data.
The Speed Limiter Mandate is DEAD | 30 Day Reset
The proposed speed limiter mandate for heavy-duty trucks appears to be dead. The two proposals in favor of enforcing a speed limiter mandate has been withdrawn by the Federal Motor Carrier Safety Administration and the National Highway Traffic Safety Administration.
We Found All the Driver Leads You Lost | Digging Deeper

In an uncertain time with many fleets looking for more leads without the ability to increase budgets, there’s one thing that many are overlooking. The calls you’ve already paid for! Whether it’s unanswered calls, missed transfers, or a voicemail that gets lost in the shuffle, there is a tremendous amount of value you could be missing out on.
Pennsylvania Repair Shop Accused of Tampering with Emissions Controls | 30 Day Reset
A repair shop in Pennsylvania is being charged with tampering with emissions controls, thus allowing diesel powered trucks to emit more pollutants than legally allowed under the Clean Air Act.